MEET THE TEAM
BEHIND B416
a group of parents, public health experts, TECH EXPERTS and community leaders working together to raise the age of social media to 16. United by a shared mission to protect childhood and support families.
Cecilia Robinson
CO-chair
Founder & Co-CEO at Tend, Founder & Director My Food Bag, Director Pie Funds, Founder Au Pair Link, New Zealand Innovator of the Year 2024 (Kiwibank/Spark)
Anna Curzon
co-chair
Board Director & Advisor,
former CPO at Xero, Member NZ APEC Business Advisory Council (ABAC)
NICOLE GREEN
cEO
FORMER COMMERcial LAWYER AND Founder of Sinclair House
ANNA MOWBRAY
Co-Founder @ ZURU, Founder @ ZEIL Entrepreneur, Innovator, Global Leader , Creative Visionary, Passionate about Legacy & Impact
DR SAMANTHA MARSH
Senior Research Fellow at The University of Auckland
MALINDI MACLEAN
CEO OUTWARD BOUND
EMILY HEINLEIN
Global Product Design Executive
VP OF DESIGN @ATLASSIAN
DR manish deva
Paediatrician
MB ChB 2005 Auckland; FRACP 2013 - Paediatrics
Blair Knight
Institutional Equities
Craigs Investment Partners
FLICKA WILLIAMS
Co-Founder at My Big Moments
Co-Creator at Untidy Podcast
JULIE CLOTHIER
Communications & Media Strategy
Supporters of this Initiative
B416 was started by a group of concerned New Zealanders who believe it's time for our politicians to confront the escalating youth mental health crisis and set a minimum age of 16 for social media use in New Zealand.
We exist to give a voice to the thousands of parents, caregivers, educators, and health professionals who are witnessing firsthand the impact social media is having on our kids.
Our supporters have helped us get this far - covering the costs of our website, some creative work, some advertising, a photographer and the occasional travel expense. We’re also backed by an incredible crew of people who volunteer their time, skills, and heart to this kaupapa. You know who you are - and we’re seriously grateful.
Just so it’s clear:
B416 has not received funding from any company or industry that could benefit financially from this initiative. We’re here for the kids, not anyone’s bottom line.
Political ties? Also no. We’re proudly non-partisan. This is an issue that affects all children - regardless of who their parents vote for.
It’s complex and it won’t be easy, but we’re up for it.
And if you’d like to support us, we welcome all donations – big or small.